Cache Cache is a fashion trend : Always affordable sometimes bubbly or joyful and always friendly for every woman who enjoys reinventing herself every day. Creating a look based on today's trends, with a personal and original touch. Sharing favorite styles that are about more than fashion. It's just a way of life. Target : A woman who feels young and curious, « inquisitive » aged 20– 28 Constantly rediscovering herself. Likes to experiment, she is aware of realities and manages her budget with care. Concept : Easy.Fun.Fashion Brand Values : Intimacy, Generosity, Pleasure Brand personality : Bubbly, Free, Playful WebSite: