Yishion Brand was established in 1997 to become the leader in fashion retail market targeting young customers. The Brand dedication is to lead the dress culture and lifestyle for customers by providing affordable, high- quality clothing. Yishion aims to be the customers' first choice and the leader in international fashion brands. Yishion designs, produces and distributes men's and ladies' trendy casual wear collections proving more than 2,000 SKU's presenting during conventions four times a year. At present, Yishion has 5,000 stores around all China, average store area of 1,000 Sqm. The retail turnover over was 5 billion USD in 2012, to be number one in terms of turnover in china clothing company. • Target customer age: 20-45, male and female • Style: trendy, casual Website: www.yishion.com.cn